Conference Proceeding One Asia 2

CONFERENCE PROCEEDING ONE ASIA 2 EXPLORING IDEAS IN ENTREPRENEURSHIP WITHIN ASIA COMMUNITY

2020-12-08T10:48:59+07:00

First of all, let us express our gratitude for the presence of Allah SWT, the Most Merciful and Merciful, because with His permission, the international proceedings of the implementation of the 2nd year One Asia International Lecture program, with the theme Exploring Ideas In Entrepreneurship Within Asia Community, can be completed. As an illustration, the purpose of this International Lecture from One Asia Community is: to get various thoughts and ideas related to the formation and development of the Asian Community. Discussing the Asian Community based on various fields of study to provide a basis for the formation and development of the Asian Community, as well as discovering various problems and obstacles faced in the formation, development of the community, exploring various ideas for dealing with problems and finding out how the Asian community will be in the future. This One Asia International Lecture is divided into two parts, the first is about the Asian community through a public lecture. the second part, Lectures for Fourteen Meetings with the media during, with lecturers every time a different meeting discusses the Asian Community from various disciplines. This proceeding is a collection of articles from Asian Community lecture materials from teachers or speakers both Indonesian and foreign as well as from students participating in the One Asia lecture, who discuss Exploring Ideas in Entrepreneurship Within Asia Community from various different points of view. This international proceeding was completed thanks to the support of various parties. For this reason, on this occasion, we would like to give our permission to thank: Chancellor of Pasundan University and his staff, Chairman of the Community Service Institute, Committee Partners. In particular, the Chairperson of the One Asia (Eurasia) Foundation Japan and One Asia Indonesia for their trust in organizing this International Program.

YOUTH AND CREATIVE INDUSTRIES: TECHNOLOGY-BASED ENTREPRENEURSHIP DEVELOPMENT 4.0

2020-12-08T10:25:30+07:00

The background is based on seeing the economy which is a very important thing in life, especially in the current era, namely integrating real life and cyberspace. In this case, of course, is closely related to the use of technology in every activity carried out, including in entrepreneurial development. However, what can maximize technology for the creative industry is a society that is categorized as youth. Youth is a very productive and fast age and is even required to be able to understand technological developments in order to be able to follow the existence of the 4.0 era. In this case, it proves that youth have a very important role in economic success in the creative industry sector for entrepreneurship, especially in Indonesia by developing or as existing business actors in order to be able to compete or collaborate with other countries. To maximize the role of youth and the creative industry in entrepreneurship through technology, of course, it must be supported by government policies and NGo as a facilitator for the development of youth capacity in technology in order to be able to achieve success in the economic field for the welfare of society, especially Indonesia.

HOW THE ROLE OF ENTREPRENEURSHIP IN THE CORONA PANDEMIC SITUATION

2020-12-04T18:00:23+07:00

Entrepreneurship is a creative and innovative solution that leverages foundations, tips and resources to find opportunities for success. entrepreneurship is an activity to improve people's welfare in terms of a better quality of life. Entrepreneurship has a very big role in the development of economic growth. Entrepreneurship based on a populist economy can survive difficult hardships. For this reason, tertiary institutions as a role model for the community can encourage an entrepreneurial culture. Higher education is expected to be able to produce reliable entrepreneurs, so as to be able to encourage a special community of students to become entrepreneurs. One of the activities organized by the One Asia Japan Foundation is an organization that has a cultural transfer program abroad for activation on a global scale, an activity that is combined with various discussions and ideas related to reporting and developing the Asian community to work on entrepreneurial ideas in the Asian community. and also to initiate or embody ideas to foster culture through collaborative projects. Based on this background, the objectives that have been set, the other goals that have been set, other objectives are to develop an understanding of the message and development of the Greater Asian Community and the contribution to the Community in Asia in the future through activities. But what is the state of entrepreneurship in the current corona pandemic situation where all countries are experiencing a sizable economic decline.

ENHANCE THE GROWTH OF TRADITIONAL JAMU PRODUCTS WITH DIGITAL MARKETING

2020-12-04T18:06:02+07:00

The purpose of this research is to improve and explore deeper about digital marketing in order to enhance the growth of micro, small and medium traditional jamu industry. The number of micro, small and medium enterprises (MSME) of traditional medicine was increased from 626 in 2017 to 672 in 2019. The potential of traditional medicine in Indonesia is substantial as Indonesia is the second largest biodiversity country in the world. Jamu as traditional medicine can be seen as functional drink. Jamu has been an indigenous medicine in Indonesia, usually prepared from herbal materials such as leaves, bark, roots and flowers. It has become an important symbol of national identity; much of its appeal lies in its association with Indonesian 'tradition'. Unfortunately, the market for jamu is still low, thus hindering the growth of this particular industry. This happens because the consumers nowadays think that jamu is an old-fashioned drink, taste bitter and has an unpleasant flavor. Luckily the evolution of technology takes effects on the community to support many business activities, moreover through spreading information. The direct effect that can be noticed and giving a big impact for the selling volume and profit for micro, small and medium enterprises is through digital marketing. Digital marketing uses the component of marketing that utilizes internet and online based digital technologies such as desktop computers, mobile phones and other digital media and platforms to promote products and services. This type of marketing can be seen as the best way to promote and significantly increase the monthly profit. Not only implementing digital marketing for micro, small and medium jamu enterprises will increase the number of selling volume and monthly profit, but it also can widen the market for traditional jamu by rising the awareness of the benefit of drinking jamu as functional drink as well.

DEVELOPMENT SEBLAK PRODUCT BASED ON LOCAL WISDOM TO GAIN THE ASEAN MARKET

2020-12-04T18:14:00+07:00

Globalization has changed the order of the international system so as to expand the order of the international system from political security to economic and socio-cultural. The case is ASEAN, which is now incessantly starting a free market from the impact of globalization and also liberalization, namely the ASEAN Economic Community which began in 2015. The aim of the Asean Economic Community was formed to increase economic equity in the ASEAN region and facilitate goods free of non- tariff. However, a threat to Indonesia is the lack of human resources and economic capability that also threatens the sector local products including culinary delights that are less competitive with imported products in abroad. The research method applied by the author is a qualitative method with data collection techniques with literature studies, namely secondary data types. The results of the analysis are that from the 2015 AEC, the factors of Indonesian culinary that are less competitive are the lack of promotion and the potential nation branding is as true as the current trend with international taste but by maintaining local wisdom of seblak taste and presentation method so it able to gain the ASEAN Market potentially

JAMU BERAS KENCUR AS A BUSSINESS OPPORTUNITIES IN SOUTH EAST ASIA

2020-12-04T18:22:03+07:00

Indonesia is one of the largest countries in Asia producing spices, with Indonesia's abundant wealth, spices being one of the highlight commodities in the world. Spices become one of the ingredients that have many properties as well as benefits for health. Turmeric, temulawak, rice kencur, ginger are a type of spice used in the manufacture of herbs. Jamu is one of the local drinks from Indonesia that has been a cultural heritage since centuries ago. Herbal medicine is one of the drinks that acts as a traditional medicine that provides many properties for people. Long before the discovery of medicines, Indonesians made various herbs from various spices for the maintenance of health, prevention and treatment of various types of diseases. Looking at the current modernization era the use of herbal medicine as a drug has been ruled out by the absence of drugs made from chemicals. Therefore, herbal herbs that are the cultural heritage of Indonesia need to be introduced to the main world of the Asian continent as a nutritious herb one of them is kencur rice herbal milk with the addition of this article will be discussed about herbal, the origin of herbal herbs, the making of kencur rice herbs and how to develop a business strategy for kencur rice products.

DEVELOPMENT OF BUSINESS COMPETITIVENESS IN FACING COVID 19

2021-01-04T00:59:08+07:00

Covid-19 has a negative impact on the existence of partner businesses in the Bandung City area, Partners have the potential to compete with similar products both domestically and products from abroad. However, they are still faced with problems, namely not understanding, utilizing and applying marketing information technology (information through e-commerce web & apps and digital marketing content. The solutions offered are: 1) Increasing Understanding of Marketing Information Technology (Information through E-Commerce Web & Apps and digital marketing content. 2) Increasing Information Technology capacity, 3) Increasing Understanding and Production of Digital Content in E-Commerce Web & Apps. 4) Increased understanding and creation of Official store accounts in the Marketplace, 5) Synchronization of all accounts from Web & Mobile Apps to official stores on all digital platforms (Facebook Pages, Instagram, Shopee. Ube) and Partners can take advantage of it. Activity method using the following approaches: training, technical guidance, mentoring, and facilitation. In this scheme, the proposing team as activity executor, which has the task of solving problems and achieving solutions and target outcomes that have been set according to their expertise and involving students as a technical team. Results and outputs that have been achieved in the implementation of activities; 1) Change in Digital Maidset partners, and are able to understand the benefits of Information Technology (Digital marketing / Distribution) 2) Partners Have 1 Unit Laptop Technology Facility (Asus TUF FX505DU), Sony Alpha 6300 KIT Camera and its accessories and have Web & Apps information technology facilities 3) Increased Understanding of Partners, and Application: Digital Content Production, Digital Content Distribution in Web & Mobile E-Commerce, Having an Official Store Account on Social Media. 4) Partners understand and have Official store accounts in the Marketplace, 5) Synchronize all accounts from Web & Mobile Apps to official stores on all digital platforms (Facebook Pages, Instagram, Marketplace, Youtube, and Partners Utilizing them.

LOCAL ASSURANCE FOR SUSTAINABILITY AND WORLD PEACE

2020-12-04T18:34:17+07:00

Pentahelic synergy is also in line with the local wisdom of Ranah Minang "Basamo Mako Manjadi." The term Pentahelix refers to the collaboration of 5 strategic subject elements that synergize for great solutions to care for and honor the environment, namely: Academician, Business, Community, Government and Media, commonly abbreviated as ABCGM. President Jokowi also tried to introduce and endorse local wisdom at the 2018 IMF and Word Bank Annual Meetings, which was conveyed by our President using metaphorical diction from the fantasy film series, "Game of Throne". The message that President Jokowi wants to convey even though the film's illustrative metaphor contains a very serious content, namely inviting the world's citizens to work together to overcome real problems that are in sight, otherwise the earth will face destruction more quickly. Do not let them be busy competing and fighting, they often forget the real threat of attack from the North, namely Evil Winter. Jokowi in his speech reminded 'winter is coming'. A popular reminder line in the film. Through the message 'winter is coming', Don't because of the fight between these big countries, we neglect to protect the earth we live in. Then ignore the Evil Winter attack which will cover the earth with ice and human-produced waste pollutants that will destroy the earth that they inhabit together.

BUILDING THE YOUNG GENERATION OF ENTREPRENEURSHIP OF INDONESIA FROM COMMUNITY ECONOMIC PRINCIPLES ACCORDING TO THE MANDATORY OF THE UUD1945

2020-12-04T18:39:55+07:00

The legal principle that becomes the basis for the process of achieving people's welfare is Article 33 of the UUD 1945 , which has the substance of the value of business democratization, even though the times are changing, human needs are increasingly complex, and community relations are expanding to the global realm which can affect changes in the Indonesian economic system. The people's economy is the national economic identity which is starting to be forgotten because it has been eroded by the liberal economic system. Therefore, the younger generation needs to be encouraged to have an entrepreneurial spirit based on a people's economy in order to maintain the national identity and be able to stabilize the country's economy. Cooperatives are known for their principles of togetherness and mutual cooperation. As a young generation, it must be able to preserve these principles with a more creative and strategic implementation. Therefore, the younger generation needs to be encouraged to have an entrepreneurial spirit based on a people's economy in order to maintain the national identity and be able to stabilize the country's economy.

ECOPRENEURSHIP BASED ON LOCAL WISDOM: AREN SUGAR VALUE CHAIN

2020-12-04T18:45:19+07:00

Economic dynamics have become an interesting role in the development of entrepreneurship. Ecopreneurship is a relevant basis for the concept of a country's sustainable development. Furthermore, it is important to apply the values of local wisdom which form the basis of the world of entrepreneurship. Accomodating the value of local wisdom is a manifestation of increased intelligence that has an impact on the international world. Thus, an effort is needed to increase natural resources that can be explored wisely. Palm sugar is an opportunity to be used as an accumulation chain for economic sustainability that is closely related to the environment. So that it will create a collaboration between ecological, social and economic elements based on increasing collective awareness for economic welfare based on the principles of justice and equality.

BUILDING THE SPIRIT OF MILLENNIAL GENERATION IN ENTREPRENEURSHIP BASED ON LOCAL CULTURE IN THE DIGITAL ERA

2020-12-04T13:35:45+07:00

Millennials are those born in 1980 to 2000, that generation is very close to technology and uses technology in every activity. In the next 5-10 years, millennials are expected to be the foundation of Indonesia's economy, where this generation is entering a productive age but this generation’s interest in entrepreneurship based on local culture is still low. The purposes of this study are to build millennial awareness and enthusiasm in entrepreneurship without forgetting culture and to analyze what factors cause the lack of entrepreneurial enthusiasm in this generation. The research method used is literature study where researchers collect data from various books, notes, and various literature related to the topic being researched. The result of this research is to provide entrepreneurial education and motivation to the millennial generation in order to foster an entrepreneurial spirit in this digital era. It can be concluded that program for the building of young entrepreneurs based on culture is needed through several activities including increasing the added value of products, understanding

ENVIRONMENTAL ECHNOLOGY INNOVATION TO BE AN ALTERNATIVE PRODUCT (BIOPLASTIC & REFUSED DERIVED FUEL)

2020-12-04T14:11:15+07:00

Waste is an environmental problem that most dominates and cannot be resolved properly. One of the causes is human consumptive behavior which causes environmental damage. This is frightened by the large amount of garbage that has been mounting in several regions of Indonesia. If environmental problems continue and without management, human welfare will be achieved, one of which is economic welfare. The need for environmental technology innovation in waste management is a solution to environmental problems in Indonesia. Utilization of waste in environmental technology that creates an alternative ecopreneurship product can balance the economy and the environment, because besides being able to add to the pile of waste, the products of this environmental technology innovation can be used as a business to overcome economic burdens, one of which is Bioplastic innovation and Refuse Derived Fuel. Bioplastics are plastics or polymers which naturally can be easily degraded either through attack by microorganisms or by weather (moisture and solar radiation). Meanwhile, Refuse Derived Fuel (RDF) is treated with biodrying waste. RDF can be used as a renewable fuel derived from combustible waste. This study aims to introduce environmental technology innovation and the concept of ecopreneurship as an attractive and opportunity business concept.

VILLAGE RESOURCES AND OPPORTUNITIES TO BECOME ENTREPRENEURIAL VILLAGE

2020-12-04T16:42:22+07:00

Each village has different resources, the resources that owned by a village, are one of the important assets. However, the village resources difficult to develop and manage because of limited ability, skills, and experience of the villagers. Many of them are choose to move and looking for other livelihoods, becoming factory workers and the other. So the existing resources are left unused. The method used in this paper is literature study about village resources and the relation with entrepreneurial village. This is an opportunity to make an entrepreneurial village, by utilizing the village resources and providing training to villagers about the importance of utilizing the village resources. Utilizing village resources as much as possible can improve the welfare of the village and the villagers. The village become independent entrepreneurial village and able to create competitive products from their resources by their self.

THE ROLE OF CREATIVITY IN ENTREPRENEURSHIP

2020-12-04T17:09:30+07:00

By having creativity on enterpreneurship, then it is expected to have new innovations for its business and get the business opportunities to get the biggest advantage. The purpose of the needs of creativity is to increase the exellence of the other products so that new and right on target innovations still able to compete with other same products. Therefore, creativity is very important for the company to have for development. The case study on drink company that do innovation in redesigning the package to be more stylish in order to change the image of the product to be more well known. The product named Coca-Cola that continuously do the innovation on creating new things in order to increase the sale and brand's perception in market's point of view by printing the consumer's name on the bottle. The way to get it is by visiting the website Share A Coke UK or Share A Coke Facebook to make virtual can by their name on the can's label. By adding the consumer's name on the bottle of the product, Coca-Cola gives a positive experience for the consumers. As if the Coke is specially made for them. This way is claimed to increase the brand engagement that is wished to increase their sale volume. Creativity is very important and the main capital that must the entrepreneurs had. Because without creativity the product will lose competitiveness and will not be able to survive the market competition.

MAXIMIZING DIGITAL TECHNOLOGY TO PROMOTE LOCAL CULTURE

2020-12-04T17:20:09+07:00

Asia, which is divided into 48 sovereign countries, certainly has a diverse history and culture from each region. Meanwhile, the information and knowledge obtained is usually just about one or two of the most famous distinctive cultures. The rest, we need to come and spend more time to learn about it directly. When talking about culture in Indonesia, of course it will takes a long time to learn it. Especially in the current situation, it will be more difficult to travel into or out of a country. Everything has begun to switch to being done online by taking full advantage of the role of digital media. Many ways have been done to introduce and promote local culture to foreign countries. Such as modifying, rebranding, or selling some product that includes ethnical values in it. This activity is closely related to entrepreneurship, whose opportunities and participants are currently increasing. Accompanied by technological developments, the production of games, films and animations has become even more real with Virtual and Augmented Reality technologies. This paper was conducted by observations method regarding people's interest in local culture, business, and technological developments. Also, using literature studies to explore virtual technology, history, and cultures in Indonesia. Through appropriate promotion methods, it is hoped that the local community will be more interested and enthusiastic about starting a business. Due to the increasing development of local businesses, it can improve the regional economy.

IMPLEMENTATION OF CLEANER PRODUCTION CONCEPT AS AN ADVANCED LEVEL OF ENTREPRENEURSHIP IN THE ERA OF INDUSTRY 4.0

2020-12-04T17:43:33+07:00

The world currently has entered the era of the Industrial Revolution 4.0 marked by increasing technological developments. The pulp and paper industry is one of Indonesia's leading agro-industrial commodities. The production capacity reaches 10 million tons and 17 million tons for pulp and paper production with raw material requirements reaching 45 million The various environmental crises that hit our country today show that there are mistakes in the way of economic development that we are taking, especially in the industrial sector. Because of this, a better strategy change is needed after the end-of- pipe strategy, a strategy that has the potential to be is cleaner production. This article is compiled to see the cost savings of the pulp and paper industry's production process that implements cleaner production and provides an overview for entrepreneurs to be able to calculate the profit and loss for the business being run related to the application of cleaner production. Based on a literature review on the application of clean production in PT. IKPP applied to white paper recovery, paper machine, and recycling at finishing proved to be able to get a profit of IDR 646,024,400.00 per day and can be used as a reference and inspiration for other entrepreneurs to be more sensitive and care for the environment.

ECOPRENEURSHIP IS A NEW APPROACH TO MANAGING ENVIRONMENTAL PROBLEMS IN CREATING ECOLOGICAL EQUILIBRIUM

2020-12-04T18:00:32+07:00

Media or academic discussions on issues about environmental reform have shown increasing appeal with what is called "Green Entrepreneurship" or Ecopreneurship. Entrepreneurial collaboration and ecopreneurship are considered capable of overcoming business and the environment as well as being a key driver in environmental innovation. the ecopreneurship study aims to capture the trend of this issue in business activities. The ecopreneurship concept can be studied through the elaboration of the green political concept with economics or entrepreneurs. This view of the impact of ecopreneurship is rooted in the
literature on conventional entrepreneurs, the study of entrepreneurship, most closely related to its founder, Joseph Schumpeter (1934) [1]. He sees entrepreneurial activity as an agent of change, forging new ways of doing competitive things by overhauling the traditional way of doing things. In recent years there has been an increase in well-known ecopreneurs, such as The Blue Angel Form Germany, and KEITI From the Republic of Korea. Sustainable solutions in the collaboration of the business world and the environment present innovations that are used to realize environmental improvements and realize goals regarding ecological equilibrium.

COLLABORATIVE GOVERNANCE IN THE FRAMEWORK OF COMMUNITY EMPOWERMENT THROUGH CREATIVE ECONOMY

2020-12-05T01:27:53+07:00

The administration of the state involves many actors in solving public problems, which is a must for the current government, considering that the concept of governance includes the integration of various sectors within a country. Collaborative governance is defined as a process that involves beneficial interactions between governance actors so that the positive goals of each party can be achieved. One of the most important goals of a country is to improve the economy of its people so that it affects the national income of the country. Efforts to improve the populist-based economy, the government should be present in empowering the economy in the context of improving the quality of human resources where the people as the driving force of a country's economy, and as a facilitator for creative economy industry players to develop their market and establish regulations as well as supervise in order to maintain a stable market climate so that other creative economy actors will grow. In fact, the creative economy is an activity carried out at the local level and has the goal of increasing the rate of growth, creating jobs, and increasing income that is creative in nature and has not been done by many others so that it has significant selling power and has a wide share of the domestic and export markets. . The government collaborates with the private sector as facilitators to develop the creative economy and there is a role for academics and the community itself as parties who are directly involved in community empowerment efforts in developing the creative economy.

ANALYSIS OF STUDENTS ENTREPRENEURSHIP LEARNING RESULTS THROUGH ACTIVITIES QUICK ON THE DRAW

2020-12-04T18:29:25+07:00

The purpose of this research is to see: 1) the concept of Quick On the Draw learning activities; 2) To see student learning outcomes through Quick On the Draw learning activities; 3) To see the relationship between Quick On the Draw learning activities on student learning outcomes. This study uses a qualitative approach with the type of research used is library research. Sources of data are obtained from books, journals and the theses that have previously conducted research related to Quick On the Draw learning activities on student learning outcomes. Based on research journals that researchers analyze, it shows that Quick On the Draw learning activities are proven to be able to improve student learning outcomes, seen from student learning outcomes starting from cycle 1 to cycle III which has increased. These results can be seen from journals that use the Classroom Action Research (CAR) method. The analysis of journals and theses that conducted research using the experimental research method also showed student learning outcomes through the Quick On the Draw learning activity showing the effect, seen from the class that was treated using the Quick On Draw learning activity whose value was higher than the treated class conventional model.

ONLINE ADVERTISING IN THE ASPECT OF ENTREPRENEURSHIP WITH REFERENCE TO EAST BALI CASHEW’S WEBSITE

2020-12-04T16:45:34+07:00

Entrepreneurship, design and innovation walk together to produce high quality products and services that are solutions
to problems in our daily lives. Apart from creating products and services that catch the eye of the customers, young entrepreneurs
have another consideration, which is how to market their products in the midst of digital realm competition. With the developing
industrial revolution, entrepreneurs are also required to expertise in advancing their products or services, one of them is the ability
to advertise online with the internet as a medium of communication. The subject of this research is the website of East Bali
Cashew and its advertising. Case studies based on observations from the customer's point of view. East Bali Cashew is a company
that produces cashew nuts into a healthy snack. From the website, East Bali Cashew looks very transparent with the production
process, the story behind the success, and even answers FAQ from customers. With attractive website management, East Bali
Cashew has proven that with online advertising companies have an interactive way of communicating with customers as well as
increasing the sales volume of their products. Advertising plays a big role in gaining exposure and interest in the product. Over
the past few years, the internet has become the main media of conveying marketing messages to customers. Online advertising is
also being used as advertising campaign by big and small companies. With easy access and, online advertising has become the
most important marketing strategy.

IMPLEMENTATION OF ASEAN-CHINA FREE TRADE AGREEMENT POLICY FOR DRIED VEGETABLES ENTREPRENEURS IN INDONESIA

2020-12-04T13:59:11+07:00

The Free Trade Agreement (free trade area) is a form of cooperation between several countries in the economic sector
which has the aim of helping each other's economies between countries. The forms of products that are traded in the "free trade
area" have no boundaries. One of the products to be discussed in this study is included in the food category, namely processed
products of dried vegetables. This product is indispensable for the world community including the Asian community because the
processed dry vegetable product is a seasoning for serving food. Indonesia has abundant natural resources, it's no wonder that
many export commodities come from the management of natural resources, one of which is chili agriculture. Even so, the
processed products derived from vegetable farming have not been maximized, including processed dry vegetables, there are
several factors that have caused Indonesia to not be maximized in the processing of dry vegetables. In this reseKetarch, we will
later explain the market opportunities for dry vegetable processed products in the free trade agreement, especially ASEAN-China,
the problems faced by dry vegetable processed product entrepreneurs in Indonesia and efforts to solve problems for dry vegetable
processed product entrepreneurs in Indonesia in order to increase competitiveness. market for processed dry vegetables in the
export sector. This study uses an empirical juridical approach, descriptive analytical research specifications, data collection
methods by interview and literature study, and qualitative analytical methods as a method of analyzing data. The results of this
study indicate that the export activities of processed dry vegetable products through the Asean-China free trade agreement (ACFTA) policy have great potential for dry vegetable entrepreneurs.

REJUVENETION FOR EVER LASTING INCOME IN CLOTHING BUSINESS

2020-12-04T14:10:33+07:00

This article is for entrepreneurs who want to make their business more unique and durable than ever because people
always keep up with what is trending without thinking about what will happen in the next three months. They will end up in
bankruptcy, but some will survive too. Everything that is trending is not always on top. It will be dynamically derived
following consumer demand. Just like the new meme, I found before, "Adapt, Improvise, Overcome." Bandung's clothing
market became popular in the early 2000s when many young people produced and sold their products to friends and young
people all over the city. However, slowly it lowered the interest of consumers and went out of business. So the author made
some decisions and research on the Apparel Market. Currently, the enthusiasm for clothing in Indonesia is still high, as
evidenced by the case of Uniqlo selling limited edition products that recently occurred throughout the country and sold out and
seeing that the best-selling SpeedTuner product is also well known among private vehicles. Then the writer thought what if
PD. Mekar Jaya make a unique product with a motif that matches the Asian personality and has more value from military and
motorcycle-based consumer points of view. The author finds a method for how a product can last a long time, namely by
exchanging ideas with friends of different professions, then making a sketch depicting military-based consumer motorcycle
motifs, such as a shirt from Korea made in 1988 with motorsport sketches based on press body shirts. Then marketed some
samples and promoted them through consumers' personal experiences with online media. Consumers are asked for their
honesty and judgment on products to promote clothing. The added value of this product, namely maintaining the authenticity
of the product and making the company character different from the others, also makes consumer satisfaction.

PREPARING FOR ENTREPRENEURSHIP IN THE FUTURE

2020-12-04T17:35:08+07:00

Entrepreneurs are people who carry out business activities at the expense of time, effort, cost to get benefits by thinking
creatively, innovatively and are ready to accept all the risks that occur. There are several things that must be prepared to become
an entrepreneur, namely having an entrepreneurial spirit, having knowledge of entrepreneurship, doing business plans, creativeinnovative thinking, and conducting market research so as to create business opportunities that can be of interest to consumers.
By developing ideas and creativity that is owned will create a new innovation that can benefit society. These ideas and innovations
can employ people. So that unemployment in Indonesia can generally be reduced. In addition, to improve economic welfare,
increase the economic level of a region, increase the country's economic stability, to support Indonesia's development to become
a developed country

COMMUNICATION THROUGH CULINARY OF ASIA

2020-12-04T17:58:34+07:00

Along with the times, being an entrepreneur is one of the most popular professions. An entrepreneur is required to
continue to innovate and always think creatively, create new things and things that are different from others and must be smart
in looking at opportunities and a variety of risks and uncertainties that will affect the business development. The Culinary
Industry is a very promising business because food is one of the basic human needs. This type of research is a literature study.
The data used by the author comes from searching various written sources, books, archives, magazines, articles, and journals, or
documents relevant to the topic. Asia is the largest continent in the world shelters many cultures and Cuisines. Asian Cuisine
includes several major regional Cuisines: Central Asian, East Asian, North Asian, South Asian, Southeast Asian, and West
Asian. There are thousands of types of food that characterize these countries. Asia has many uses for the same ingredients in
cooking and spices. In addition to making it easier for tourists to get Asian Cuisine, this Asian restaurant can help Asian people
living outside Asia for work or education needs to treat their longing for regional Cuisine. The shape of this Asian restaurant
has an Asian nuance with a buffet (Prasmanan) concept, lesehan seats and rattan wooden chairs for other options. Asian
restaurant is equipped with several properties as decoration and other properties that can make customers feel Asian nuances. Its
complete with display videos that promote tourist destinations and present various cultures from Asia.

SOCIAL ENTREPRENEURSHIP : CHANGE THE WORLD THROUGH SOCIAL ENTREPRENEURSHIP

2020-12-04T18:46:47+07:00

Social entrepreneurship is an approach by individuals, groups, start-up companies or entrepreneurs, in which they
develop, fund and implement solutions to social, cultural, or environmental issues. In this way, in social entrepreneurship, profit
is no longer the ultimate goal of business but a means to achieve broader goals connected to improving society and the
environment. Social entrepreneurship in modern society offers an altruistic form of entrepreneurship that focuses on the benefits
that society may reap. Simply put, entrepreneurship becomes a social endeavor when it transforms social capital in a way that
affects society positively. It is viewed as advantageous because the success of social entrepreneurship depends on many factors
related to social impact that traditional corporate businesses do not prioritize. Social entrepreneurs recognize immediate social
problems, but also seek to understand the broader context of an issue that crosses disciplines, fields, and theories. Can social
entrepreneur change the world?

BEING ENTREPRENEUR IS NOT ALL ABOUT PROFIT: STOCKPILLING AND IT’S IMPACT FOR ENTREPRENEUR

2020-12-04T18:27:06+07:00

World of business nowadays are getting more competitive. Many entrepreneur have to cope with failure and this is
getting worse since the covid-19 outbreak. The important factor of an entrepreneur can’t sustain their business because they are
too focusing to get as many profit as possible. Many entrepreneur take advantage of the opportunity to stockpile goods and resell
them at a considerable price. This paper method by studying literature and aims to know the impact of stockpiling goods for an
entrepreneur and the attitudes that must be applied to become a successful entrepreneur, so that the business can grow. At the
end, Entrepreneur must be more sensitive to social circumstances to avoid leveraging opportunities for their personal interests.
In addition, the entrepreneur must also be thoughtful and long-term committed to continuing the business.

YOUNG BUSINESSES IN DEVELOPING ENTERPRISES IN ASIA

2020-12-04T18:43:19+07:00

Entrepreneurship is a person who exerts the resources of the desire or an achievement from within a person to do
something useful for him and others in the form of a business with the results of the ideas created. Efforts to maximize these
resources are carried out by the existence of designs, ideas, innovations, processes, controls and goals. Business opportunities
depend very much on what field you want to be in. Young businessmen are none other than think independently, are optimistic,
always looking for challenges and opportunities to improve their business. Of course, in determining what business to build for
young businessmen, there is a big concern which is needed by the Government Preneur Culture, which means freedom in
determining the work culture, schedule, and even the uniform used. Because you have this freedom, you will be at your own risk.
With this, young businessmen in processing and carrying out their business need to start with a mindset by way of thinking in an
area where this mindset is formed from several beliefs in the mind and personal self, as well as how the work culture is a
philosophy based on a view of life as a value. -values that become traits, habits and also the driving force that is cultivated to
achieve success according to the vision and mission. This research uses a qualitative approach with a case study method in
technical terms, data collection is done by observation and documentation methods.

ETHNOMATHEMATICS MAKES LEARNING MATHEMATICS MORE MEANINGFUL

2024-04-29T07:55:42+07:00

Mathematics has been given from the first grade of elementary school to twelve secondary schools. These subjects are the main subjects in each education unit. There are various delivery methods used by the teacher with the aim to be more easily accepted by students. Mathematics has become a subject that is considered difficult for school students so that these subjects and their teachers are feared by students. Based on observations made, students assume that mathematics subjects are difficult and boring. Students contend that mathematics is rigid, abstract, theoretical, full of difficult symbols and formulas. Mathematics is also considered far from everyday life. This assumption contributes to students' negative perceptions of mathematics. If a student wishes to remember something without connecting with other things, both the process and the results of his learning can be declared as memorizing and will not be meaningful to him. Learning can be meaningful if the activities carried out by students are fun and moreover if it is relevant to everyday experiences. Therefore, so that mathematics learning is meaningful students are advised to take ethno mathematics based tutoring. With the opening of ethno mathematics based tutoring, it can help improve student learning with meaning followed by increasing numbers of entrepreneurs in Indonesia.