ECOPRENEURSHIP IS A NEW APPROACH TO MANAGING ENVIRONMENTAL PROBLEMS IN CREATING ECOLOGICAL EQUILIBRIUM

  • Niken Ayu Woro Hapsari International Relations Faculty of Social Science and Political Science, Universitas Pasundan, Bandung, Indonesia
  • Ika Sri Hastuti International Relations Faculty of Social Science and Political Science, Universitas Pasundan, Bandung, Indonesia
  • Taufiqulloh Dahlan Faculty of Teacher Training and Education, Universitas Pasundan,Bandung, Indonesia
Keywords: Ecopreneur Approach, Green Politics, Environment, Ecological Equilibrium

Abstract

Media or academic discussions on issues about environmental reform have shown increasing appeal with what is called "Green Entrepreneurship" or Ecopreneurship. Entrepreneurial collaboration and ecopreneurship are considered capable of overcoming business and the environment as well as being a key driver in environmental innovation. the ecopreneurship study aims to capture the trend of this issue in business activities. The ecopreneurship concept can be studied through the elaboration of the green political concept with economics or entrepreneurs. This view of the impact of ecopreneurship is rooted in the
literature on conventional entrepreneurs, the study of entrepreneurship, most closely related to its founder, Joseph Schumpeter (1934) [1]. He sees entrepreneurial activity as an agent of change, forging new ways of doing competitive things by overhauling the traditional way of doing things. In recent years there has been an increase in well-known ecopreneurs, such as The Blue Angel Form Germany, and KEITI From the Republic of Korea. Sustainable solutions in the collaboration of the business world and the environment present innovations that are used to realize environmental improvements and realize goals regarding ecological equilibrium.

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Published
2020-12-04