PEMBERDAYAAN USAHA KECIL INDUSTRI KONFEKSI DAN SABLON DALAM MENINGKATKAN DAYA SAING DI KOTA BANDUNG

Abstract

Business Confection and Screen Printing as a supplier of Factory Outlets, distros and clothing for the
Jakarta area, especially the Dago area (Jl.Ir.H.Juanda) in Bandung city. One of the business centers for Confection and Screen Printing in the city of Bandung is on Jl. PHH. Mustopha / Jl.Suci especially those in Sukapada Village, Cibenying Kidul District. There are two groups or categories of Business Confection and Screen Printing in the Sukapada sub-district of Cibenying Kidul Subdistrict, namely small scale and medium scale. Various problems faced by Business Confection and Screen Printing on both partners, based on agreement, priority issues to be handled by the Team are as follows: 1)
Increasing the Power of Creativity and Innovation, 2) Improving the ability to manage or business
management that is good and right, 3) Facilitation purchase of equipment such as: Add film, Screen and press machines for the production process, 4) Facilitate access to Clients and Mediation of business partnerships (cooperation) with clients such as Factory Outlets, and or Distro and or Clothing, until the existence of business employment contracts. The target of the implementation of this Program is the Creation of Business Conflict Independence and Screen Printing for both partners. The method of approach used in implementing this program includes: Training, Technical Guidance, Mentoring, Facilitation and Business Mediation. In addition to preparing methods, the team also determines procedures, steps. the implementation team is an expert in the field from the Pasundan University Bandung environment, who has experience in implementing empowerment programs, especially SMEs. In addition to the procedure the team sets out the steps, which are prepared the steps of the activity plan Include: division of team assignments, program preparation, training, mentoring, facilitation, mediation, and evaluation and submission of reports, to journal writing. The expectations of the team with the implementation of the IbM program can minimize the problems of Business Confection and Screen Printing for both partners, and as material for evaluation and follow-up in order to empower MSMEs.