KAMPANYE SOSIAL “SELAMAT TINGGAL STYROFOAM” DI KELURAHAN CIJAGRA KECAMATAN LENGKONG KOTA BANDUNG

  • Dhini Ardianti Universitas Pasundan, Indonesia
  • Nur Ratih Devi Affandi Universitas Pasundan, Indonesia
  • Charisma Asri Fitrananda Universitas Pasundan, Indonesia
Keywords: Social Campaign, City of Bandung, Styrofoam

Abstract

A circular issued by the Bandung City Government regarding the dangers posed by the use of Styrofoam for food and beverage packaging materials certainly requires socialization to the grassroots. Departing from the results of the study, waste dominated by Styrofoam in the city of Bandung reached 27 tons per month. This prompted the Pengabdian Kepada Masyarakat Team (PPM) to campaign for the "Goodbye Styrofoam" program, especially for residents and food traders as the most Styrofoam users. The target in this activity is the residents of Cijagra Sub-District, Lengkong District, Bandung, because the area borders the Cikapundung River, which has the same risk as other flooded areas, besides the area when the rainy season arrives, the water flow from the river often overflows and fill the streets around the settlement. Moreover, every weekend, this area is an area of CFD (Car Free Day) which certainly generates a lot of garbage, which is often a homework for local residents. The method of activity includes social campaigns by conducting counseling on the dangers of Styrofoam, food bazaar activities and exhibitions of photos with the theme of danger of Styrofoam itself. The results of the community service activities are (1) the increased knowledge and understanding of the participants, from those who initially did not know the dangers of Styrofoam to know the reasons and reasons for prohibiting the use of Styrofoam-based food / beverage packaging; (2) changing the mindset to prevent (preventive) by backing to nature or carrying a misting container from home or merchant preparing containers / packaging made from environmentally friendly and safe (microwavable / safety food). The outcome of this activity is publication through local mass media (electronic media), namely in the Halo-halo Bandung program on BandungTV.

Published
2018-12-24