PEMBERDAYAAN PELAKU USAHA KECIL MELALUI DIVERSIFIKASI PRODUK OLAHAN BUAH PALA DI DESA WANAYASA, KECAMATAN WANAYASA, KABUPATEN PURWAKARTA, PROVINSI JAWA BARAT

Abstract

The problems of small-scale businesses in of pala (myristica fragrans) processed products at Desa Wanayasa are production, product processing, marketing, financial management, and financial or capital. The purpose of this activity are: (1) to empower the Wanayasa village community through diversification of pala processed products (2) to develop pala processed products by involving business actors, such as producers, traders, and distributors, (3) developing networks among stakeholders (stakeholders ), namely: business people, village communities, village governments, BUMDes (Badan Usaha Milik Desa), Pasundan University, and (4) to increase the income of families of small-scale business actors in the production of processed pala. The methods used are: (1) FGD (Focus Group Discussion), (2) training, (3) technical guidance, and (4) mentoring. Meanwhile, the stages of implementing activities include: (1) social preparation, (2) program preparation, (3) program implementation, (4) monitoring and evaluation, (5) workshops, and (6) reporting. The results achieved from this activity are; (1) increased knowledge and skills of small-scale business actors about the diversification of pala processed products (syrup, jelly candy and jam), (2) increasing knowledge of pala small-scale entrepreneurs about simple bookkeeping and marketing strategies, (3) the development of networks among stakeholders, namely: business people, village communities, village governments, BUMDes (Badan Usaha Milik Desa) or village-owned business board, Pasundan University, (4) small- scale businesses can do packaging of pala processed products after obtaining technical guidance and mentoring activities, and (5) the increase in income of families of small-scale business actors from the results of the business of pala processed products.