WORDPRENEUR, WHY NOT?

  • Esti Wahyuni Universitas Pasundan, Indonesia
  • Mimi Halimah Universitas Pasundan, Indonesia
Keywords: Words, the era of globalization, wordpreneur

Abstract

Language is the stuff that has been around since ancient times and still continued to be used until recently. We live in the era that very closely with the development of technology. As the technology of the education sector, agriculture, politics, and even the economy. All these developments, is inseparable from the function of language as a tool to deliver the message. Everyone in this world is using language to communicate, such as praise, ask news, trade, vent emotions, even insulting. All depends on how the words are used. Words are the most powerful weapons that can move someone's heart to do something or not do something. In the era of globalization, the use of the words already many foster motivation for readers or listeners. On advertising slogans on the street, on a column caption in social media, not even a little looking for quotes from famous people to motivate themselves. Sometimes people get confused in creating just the right words to caption in social media or even in a branding effort that will be traveled. Thus, people who are capable of creating words into more meaningful is urgently needed in this era. Wordpreneur is the solution. Become a wordpreneur it means to be part of the economic development in the field of creative. In addition to moving in the field of art, people who are good at stringing words also contribute to economic development in the country.

Published
2019-08-17